AILEEN NIIZAWA : : ART DIRECTOR & GRAPHIC DESIGNER
Brand Identity • Marketing Campaigns • Print, Digital, & Environmental Design • Packaging
Impact Report
Editorial Design + Art Direction +
Data Visualization
First Northern Bank has a long history of investing in the communities it serves through lending, financial education, volunteerism, nonprofit partnerships, and other initiatives supporting its Community Reinvestment Act (CRA) efforts.

For the bank’s first-ever Impact Report, I developed the publication from concept through completion, working
from information and notes provided by the CRA and Community Outreach teams to help shape the content and overall story.

I created the visual direction and page layouts, organized complex information into an
easy-to-follow, friendly format, developed engaging graphs and infographics, selected and edited photography, and established a cohesive look throughout the report. Because this was a new publication for the bank, the project involved determining how best to present both the numbers and the human impact behind them.

The finished report brings together community investment, outreach, volunteerism, and measurable results in a visually engaging publication that demonstrates how First Northern Bank supports and strengthens the communities it serves.
